Chief Revenue Officer (CRO)

Tampa, FL | $180,000 Base Salary/$400,000 OTE

Our client, a rapidly growing consumer health and wellness company, is seeking a Chief Revenue Officer to lead its next stage of growth.

The company has built significant momentum over the past five years through a combination of high-ticket consumer sales, performance marketing, and live events. Leadership believes there is substantial opportunity to optimize the existing model, open new acquisition channels, and create additional revenue streams.

They are looking for a hands-on, entrepreneurial revenue executive—not simply someone to manage an established sales organization.

The Opportunity

Working directly with the CEO and executive team, the CRO will take ownership of the company's overall revenue growth strategy, with an initial focus on:

• Optimizing marketing spend and customer acquisition ROI.
• Increasing qualified traffic and attendance at live seminars and events.
• Improving conversion from lead generation through closed revenue.
• Evaluating and optimizing paid social, TikTok, YouTube, direct mail, and other acquisition channels.
• Identifying, testing, and scaling new marketing channels and revenue streams.
• Analyzing CAC, conversion rates, revenue attribution, and channel economics.
• Identifying and eliminating inefficiencies and revenue leakage.
• Building greater structure, accountability, and predictability across revenue operations.
• Building and ultimately leading a larger revenue organization as the company scales.

The Ideal Background

We're less interested in a particular industry than in what you've grown, how quickly you grew it, and what you personally did to make it happen.

Strong candidates will bring:

• A demonstrated track record of driving significant revenue growth.
• Experience in a fast-growth, entrepreneurial, or startup-style environment.
• Strong knowledge of growth marketing, customer acquisition, funnels, and sales conversion.
• Experience managing meaningful marketing budgets and optimizing spend based on ROI.
• Experience with high-ticket consumer sales or high-ticket closing environments.
• Experience identifying and scaling new acquisition channels.
• Strong analytical skills and command of revenue metrics.
• Management experience and the ability to build teams and structure.
• A willingness to operate both strategically and hands-on.

Experience with live events, seminars, direct-response marketing, ClickFunnels, paid social, direct mail, or similar high-ticket consumer businesses is particularly valuable.

Healthcare experience is not required, and previous CRO experience is not mandatory. An accomplished VP/SVP of Growth, Revenue, Sales, or Marketing who is ready for the CRO seat could be an excellent fit.

Why Consider It?

This is an opportunity to join a company with a proven growth track record and significant runway ahead.

The incoming CRO will work directly with the CEO, have meaningful influence over company strategy, and help build the revenue organization required for the company's next stage.

The company is also highly mission-driven: its products are designed to meaningfully improve customers' health, mobility, and quality of life.

Compensation & Location

Base Salary: $180,000

Target Total Compensation: Approximately $400,000 OTE

The role is based in downtown Tampa, with an in-office schedule Monday through Thursday and remote work Friday.

Candidates willing to relocate to Tampa will be considered.

If you've successfully built and optimized high-growth revenue engines and want the opportunity to make a significant impact on both a business and its customers, we'd like to talk.